2023
Supa Quick
Kids Electric Car TV Advert
The Ask
To launch a campaign that entices parents to purchase in-store to be able to be entered into a competition where they can possibly win a miniature car for their child.
The Objectives
Produce and launch a through-the-line campaign to increase sales and reward purchase — to stand a chance to win.
The Details
We worked with a team of kids from the between the age of 3 – 8 to create a campaign video to launch the Join the Adventure competition across social platforms and television.
CAMPAIGN MANAGEMENT
Concept, Planning & Co-ordination
Campaign Mechanics
GRAPHIC DESIGN
Key Visuals
Creative Direction
Retouching
POINT OF SALE & PRINT
Design-to-print
In-store POS Elements
Digital Printing
DIGITAL DESIGN
Social Media
Web & E-commerce Banners
E-mailers
TV & VIDEO PRODUCTION
Concept & Creative Direction
Storyboard Creation
Production
Video Editing
Voice Overs
The POS
Examples of POS we designed, produced, and distributed to tie to entire campaign together